Jiggle TV?!
NBC executive Paul Klein coined the term “jiggle TV” in order to criticize Fred Silverman’s television production and marketing strategy at ABC. Along with Three’s Company and their star Chrissy Snow, Charlie’s Angels was one of the foremost shows within this drama and considered to be one of its pioneers. Jiggle television is, of course referring to the fact that you could actually see a woman’s breast or buttocks underneath her clothing especially when moving or running, which of course the Angels did a lot of.
Paul Klein referred to it as “porn” and during the 1970’s there was a widespread backlash against porn. Of course, if you watch Charlie’s Angels today, you can definitely notice when the camera is focusing on the girls and their various body parts. This obviously set the precedent for much of film today and is probably the origination of film critic’s use of the term “the male gaze”.
